It is the first question every marketing manager asks, and the one most production companies dodge. Here is the honest version: in Kenya, a professionally produced corporate video runs from roughly KES 150,000 for a focused single-location film to KES 1,000,000 and beyond for multi-day, multi-location campaign work.
What actually moves the price
Crew days move it most. Locations move it second. Post-production ambition — grade, motion graphics, multiple cutdowns — moves it third. A clear brief moves it down: every day of indecision on set is a day you are paying for.
The question to ask instead
Not “what does a video cost?” but “what does this outcome cost?” A launch film that has to carry a product into three markets is a different machine from a culture film for your careers page. Brief the outcome and a serious producer will quote the machine — fixed, in writing, before a frame is shot.